About the Brand

 Our life dreams are created most of time as youths, your youthful years are most important because those are the times when we dream the most. At this stage in life we are most passionate and inspired with becoming what others may think is impossible. Growing up as an inner city kid in an urban community. My friends and I were always intrigued with high-end fashion and the lifestyle of luxury . It begin with seeing the older adults in our community wearing the most stylish garments, to include watching the coolest entertainers on tv and in fashion magazines during the mid 90's -2000's. Seeing such beautiful art within fashion, that we only wish we could afford or even have created ourselves. Fashion created this thing inside of us, this passion and drive to one day design a brand of our own. (Upscal3) 2012

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